Culture
The Reality of Writing
One month into the WGA strike and many are questioning the value of writers on a cultural landscape that has plenty of alternatives for consumer attention.
Friday, May 26, 2023
Culture
Culture
Deactivation
Facebook is back on the hot-seat and many users, including the author, are rethinking their relationships with the world's largest social network.
Sunday, March 25, 2018
Culture
More Than a March
The 2018 Women's March caps a year of striking momentum for women in America. But marketers have a lot more work to do to support the cause.
Sunday, January 21, 2018
H&M/Erdem
Culture
The Gender Quotient
Gender marketing is a skills test and a risky endeavor that punishes more often than it rewards. America's evolving attitudes and opinions about gender lie at the heart of the challenge.
Sunday, October 29, 2017
Culture
Fyre Danger
What marketers can learn from the fate of the social media's newest favorite failure.
Sunday, April 30, 2017
Culture
Acts of Curation
In the marketing world, curation is the buzzword of choice. But what does it mean to be a curator and how do curators add value?
Wednesday, December 7, 2016
Culture
System Quo
In the wake of the 2016 Presidential Election Americans look toward the power of an abandoned status quo
Tuesday, November 22, 2016
Culture
Why trolls troll
As America reacts to a divisive election, many are flaming and unfriending on social media. What drives a friend to become a troll?
Saturday, November 12, 2016
Culture
Nomen-culture
You can learn a lot about generational differences by looking at how each cohort names its babies.
Sunday, October 30, 2016
Culture
Lifestyles of the Rich
It's tempting to assume affluent consumers are shallow. But a new study demonstrates that the wealthiest favor brands that have a cause.
Monday, November 21, 2011